ABOUT US

Founded in Fort Worth in 2014

JAG Jewelry and Goods is a Fort Worth–based jewelry and clothing brand founded in 2014 by Ann Jefferies and Renea Conser.

Designed with a love for timeless style, JAG creates elevated women’s clothing and boutique jewelry made to feel effortless, sophisticated, and lasting. Each JAG clothing piece is thoughtfully designed with attention to fit, fabric, and detail, then produced in the USA for women who value quality, ease, and classic style.

Our jewelry collection is sourced and custom-created using 14k gold, and 18k gold materials selected for their lasting beauty. From everyday gold jewelry and meaningful charms to charm clasps, pendants, bracelets, necklaces, and statement pieces, each design is chosen to offer both value and timeless appeal.

JAG also offers permanent jewelry, creating custom welded bracelets and jewelry pieces made to be worn and loved every day.

At JAG, giving back is part of our story. We are proud to support Justin’s Place, Arise Africa, and The Net, donating 10% of proceeds to these Fort Worth nonprofit organizations.

Whether you are looking for elevated everyday jewelry, a meaningful gift, permanent jewelry, or timeless women’s clothing, JAG Jewelry and Goods is designed for pieces you will reach for again and again.

Explore our latest jewelry, charm clasps, permanent jewelry, and timeless clothing designed for everyday elegance.